Frankie Francis

Soundings Connect • 13th October 2024

Thought Leadership Article – How Skills and Strengths-Based Hiring Drives Agile Staffing in the Business Events Industry

Six strategies for matching talent to roles that meet evolving business events industry demands, helping companies stay competitive and deliver exceptional results.

12th April 2024

SEO-Optimized Food Blog Writing

Create on-brand, SEO-optimized content for top food blogger recipe blogs.

Frankie Francis • 29th September 2023

Poetry Book

My poetry book debut – 'Let the Light In'

1st August 2023

Email Campaign Strategy & Copywriting Samples – PCMA & Soundings

Email campaigns for member engagement and retention, event marketing, and product promotion.

Soundings Connect • 23rd July 2023

Case Studies — Soundings

Created copy and design for client-facing and talent-facing case studies to showcase work in sales pitches, on social media, and on the company website.

24th May 2023

PCMA Member Newsletter

Curated and wrote content for the monthly PCMA Member Newsletter.

PCMA • 3rd May 2023

UX Landing Page – PCMA

Rewrote the PCMA Membership landing page to optimize UX.

The Collective • 12th April 2023

Case Studies – The Collective

Crafted case studies to showcase client work on company website and pitch decks.

The Collective • 8th October 2022

Branding – Website Revamp

Facilitated brand language and created website copy for branding revamp. Wrote company case studies.

Soundings • 7th September 2022

The State of Talent Report — Soundings

The current talent landscape, talent trends, and implications for the future of work in the event industry.

Voltage Control • 1st March 2022

Branding - Website Revamp

Identified brand voice and executed website overhaul–including copywriting, copyediting, and consulting on design and marketing strategy.

HUM Nutrition + Splits59 • 28th December 2021

2021 Upcycled Gift Guide

Curated holiday gift guide featuring clients' sustainable products to pitch press.

Voltage Control • 1st October 2021

Services One-Pager – Voltage Control

Marketing one-pager highlighting Voltage Control services.

24th August 2021

Soundings x Helms Briscoe Partnership One-Pager

Marketing one-pager announcing the partnership between Helms Briscoe and Soundings to Helms Briscoe customers.

Voltage Control • 20th April 2021

Ghost Writer – The Non-Obvious Guide to Magical Meetings

Contributed content to this meeting guide book by Voltage Control CEO Douglas Ferguson and John Fitch.

3rd April 2021

Scripts

Script examples include: commercial, music video, mini-series, and Adidas promo video.

MURAL + Voltage Control • 30th September 2020

Better Meetings Article Series

Led a five-part Better Meetings series, in collaboration with MURAL stakeholders and the content team featured on MURAL’s website (3.5 million impressions).

Voltage Control • 1st August 2020

Thought Leadership Article – When Inspiration Doesn’t Strike

How to overcome ideation block and spark new ideas.

Voltage Control • 7th July 2020

Control the Room Podcast – Voltage Control

Lead post-production copywriter for a podcast series focused on the latest design thinking methodology, innovation, facilitation, and meeting culture. Wrote blog articles for each episode including overviews, show notes, and guest bios, and marketed...

Soundings Connect • 26th April 2022

Branding – Website Revamp

Strategized and executed brand voice & design on website overhaul–including copywriting and consulting on website design and marketing strategy.